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BA in Music Industry

Music industry students

The music industry is a vibrant, multi-billion-dollar global enterprise, vast in scope and reach, offering a product that is deeply ingrained into the fabric of every country and culture, across social strata, and around the world. As such, it offers extensive professional opportunities to those who are trained, knowledgeable, and versed in its systems, methods, and practices.


The Bachelor of Arts in Music Industry directly addresses these professional opportunities for West Virginia University students. By widening the range of the academic offerings through the School of Music, the major enhances the attractiveness of graduates on the job market.


The major provides a strategic course of study for students interested in pursuing music industry as a primary field of study.  Our curriculum equips students with the fundamental analytical, regulatory, and creative knowledge and skills necessary for commercial participation in the music industry. As the only degree of its kind in the state of West Virginia, the major offers West Virginia residents the opportunity to obtain the knowledge needed to pursue a career in this vast professional field.


The program graduates will find career opportunities in: 

Businesses that seek and hire personnel for such positions are: